Official Zest Blog
Keep up with all the latest insight and news about audio-visual solutions.
Ever since customers began to engage with brands online, the demand and expectations of bricks and mortar brands began to change. And with advancements in AV solutions such as Digital signage networks - brands have the tools to step up to customer expectations faster...read more
Digital services have been transforming the way customers interact with retailers, but sometimes it’s hard to keep up. The rate of change over the last five years has been rapid, and in response, retailers need to accelerating their in-store digital strategies. We at...read more
Keeping your brand relevant to the digitally savvy consumer is no easy task, and for retail brands, the challenge is even more acute. How do you elevate the in-store shopping experience to ensure customers come back again and again? Is there truth in the retail design...read more
According to a study by Accenture, “75 percent of drivers polled would consider conducting the entire car-buying process online.” This could spell trouble for traditional car dealerships that can’t keep up with digital innovations. Today, when consumers walk into a...read more
With e-commerce continually increasing and a new generation of shoppers who have never known life without online shopping, learning to optimise your retail presence is fundamental to growth. But many brick-and-mortar retailers are lagging behind due to a lack of...read more